Search & AI Registration Guide

For: urWave Company (all 4 websites) Audience: Site owner following steps manually Excludes: Google Ads / AdWords (handled by marketer) Last Updated: February 2026

Overview & Priority Map
Phase 1: Google Search Console (Day 1)
Phase 2: Google Analytics 4 (Day 1)
Phase 3: Bing Webmaster Tools (Day 2)
Phase 4: Google Business Profile (Day 2)
Phase 5: Structured Data Validation (Day 3)
Phase 6: AI Agent Discoverability (Day 3)
Phase 7: Social Profiles for Knowledge Panel (Day 4)
Phase 8: Email Deliverability (Day 5)
Phase 9: Performance Monitoring (Day 5)
Phase 10: Directory & Citation Listings (Day 6-7)
Phase 11: Ongoing Monthly Maintenance
Master Checklist

1. Overview & Priority Map

Your 4 Properties

#	Site	URL	Primary Purpose	GTM ID
1	urWhats	https://urwhats.com	WhatsApp Business SaaS	GTM-KBKH4G46
2	urWave	https://urwave.com	Parent company / portfolio	GTM-W7VL5NGG
3	urLead	https://urlead.net	CRM & Lead Management SaaS	(check site)
4	urHackathon	https://urhackathon.com	Hackathon Management Platform	(check site)

Priority Diagram

Day 1 (CRITICAL - Do First)
 |
 |-- [1] Google Search Console -----> All 4 sites (indexing, sitemaps, errors)
 |-- [2] Google Analytics 4 --------> All 4 sites (traffic data)
 |
Day 2 (HIGH)
 |
 |-- [3] Bing Webmaster Tools ------> All 4 sites (Bing + Copilot AI + Yahoo + DuckDuckGo)
 |-- [4] Google Business Profile ---> 1 profile for urWave Company
 |
Day 3 (MEDIUM-HIGH)
 |
 |-- [5] Structured Data Testing ---> Validate all JSON-LD on all 4 sites
 |-- [6] AI Agent Verification -----> Verify llms.txt, ai-plugin.json, robots.txt
 |
Day 4 (MEDIUM)
 |
 |-- [7] Social Profiles ------------> LinkedIn, X/Twitter, YouTube (Knowledge Panel)
 |
Day 5 (MEDIUM)
 |
 |-- [8] Email Deliverability -------> Google Postmaster, DMARC/SPF/DKIM
 |-- [9] Performance Monitoring -----> PageSpeed, Core Web Vitals, Uptime
 |
Day 6-7 (NICE TO HAVE)
 |
 |-- [10] Directory Listings --------> Saudi business directories, SaaS directories
 |
Ongoing
 |
 |-- [11] Monthly Maintenance -------> Review reports, fix issues, update content

What Powers What (Why Each Service Matters)

Google Search Console
  --> Direct ranking data, index coverage, crawl health
  --> Feeds data to Google AI Overviews
  --> Required for hreflang validation (Arabic/English)

Bing Webmaster Tools
  --> Bing organic search rankings
  --> Powers Microsoft Copilot AI answers
  --> Powers Yahoo Search results
  --> Powers DuckDuckGo results (partially)

Google Business Profile
  --> Google Maps visibility
  --> Knowledge Panel in search results
  --> Local SEO for "WhatsApp business Saudi Arabia" queries
  --> "People also ask" and AI Overview citations

Google Analytics 4
  --> User behavior data
  --> Conversion tracking
  --> Audience insights for content strategy

llms.txt + ai-plugin.json + schema.json
  --> ChatGPT / OpenAI discovery
  --> Perplexity AI citations
  --> Claude AI awareness
  --> Future AI agents

2. Phase 1: Google Search Console (Day 1)

Why: This is the #1 most important service. Without it, you’re blind to how Google sees your sites. It also directly influences Google AI Overviews.

Step 1: Access Google Search Console

Go to: https://search.google.com/search-console
Sign in with your Google account (use a company Google account, not personal)
You will repeat the steps below 4 times (once per site)

Step 2: Add Each Property

For each of the 4 sites, do the following:

Click “Add property” (top-left dropdown)
Choose “URL prefix” method (right side)
Enter the full URL:
- https://urwhats.com
- https://urwave.com
- https://urlead.net
- https://urhackathon.com
Click Continue

Step 3: Verify Ownership

Recommended Method: DNS TXT Record (via Cloudflare)

Since all 4 sites use Cloudflare:

Google will show you a TXT record value like:

google-site-verification=XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX

Go to Cloudflare Dashboard > select the domain > DNS > Records
Click Add record:
- Type: TXT
- Name: @
- Content: paste the full google-site-verification=XXXX... value
- TTL: Auto
Click Save
Go back to Google Search Console and click Verify
It may take a few minutes. If it fails, wait 5 minutes and try again.

Alternative Method: HTML Meta Tag

If you prefer not to touch DNS, you can add a meta tag to each site’s <head>:

<meta name="google-site-verification" content="XXXXXXXXXXXXXX" />

Add this to the SEO.astro component in each repo. But DNS is cleaner and doesn’t require code changes.

Step 4: Submit Sitemaps

After verification, for each property:

Go to Sitemaps (left sidebar)
Enter the sitemap URL and click Submit:

Site	Sitemap URLs to Submit
urWhats	`https://urwhats.com/sitemap.xml`
urWave	`https://urwave.com/sitemap-index.xml` and `https://urwave.com/image-sitemap.xml`
urLead	`https://urlead.net/sitemap-index.xml` and `https://urlead.net/image-sitemap.xml`
urHackathon	`https://urhackathon.com/sitemap-index.xml`

Wait for Google to process (can take 1-3 days for first crawl)

Step 5: Request Indexing for Key Pages

For each site, go to URL Inspection (top search bar) and enter each important page URL:

Priority pages to inspect and request indexing:

Site	Pages to Submit
urWhats	`/`, `/ar`, `/services`, `/ar/services`, `/prices`, `/ar/prices`
urWave	`/`, `/ar`, `/products`, `/ar/products`, `/products/urwhats`, `/products/urpilot`
urLead	`/`, `/ar`, `/features`, `/ar/features`, `/pricing`, `/ar/pricing`
urHackathon	`/`, `/ar`, `/features`, `/ar/features`, `/pricing`, `/ar/pricing`

For each URL:

Paste URL in the inspection bar
Click “Request Indexing”
Wait for the confirmation (takes 1-2 minutes per URL)

Note: Google limits indexing requests to ~10-12 per day per property. Spread over 2 days if needed.

Step 6: Set International Targeting

Go to each property
Check Legacy tools and reports > International Targeting (if available)
Your hreflang tags in the sitemap and HTML <head> already handle this, but verify no errors appear here

Step 7: Check for Issues (After 3-5 Days)

Once Google has crawled the sites, check these sections:

Coverage/Pages: Should show all pages as “Valid” (no errors)
Experience > Core Web Vitals: Check for any poor URLs
Enhancements > Breadcrumbs: Verify structured data is detected
Enhancements > Sitelinks search box: Should appear for main domains
Security & Manual Actions: Must show “No issues detected”

3. Phase 2: Google Analytics 4 (Day 1)

Why: GA4 provides user behavior data, conversion tracking, and audience insights. It works with GTM (already installed on urWhats and urWave).

Step 1: Access Google Analytics

Go to: https://analytics.google.com
Sign in with the same Google account as Search Console

Step 2: Create/Verify Properties

Check if properties already exist:

urWhats has GTM GTM-KBKH4G46 (likely already has GA4)
urWave has GTM GTM-W7VL5NGG and GA4 G-CCL4T0NKY9
urLead and urHackathon may not have GA4 yet

For sites that need new GA4 properties:

Click Admin (gear icon, bottom-left)
Click ”+ Create” > “Property”
Enter:
- Property name: urLead.net (or urHackathon.com)
- Reporting time zone: (GMT+03:00) Riyadh
- Currency: Saudi Riyal (SAR)
Click Next, select Business category, check relevant objectives
Click Create

Step 3: Set Up Data Streams

For each property:

Go to Admin > Data Streams
Click “Add stream” > “Web”
Enter:
- Website URL: https://urlead.net (or whichever)
- Stream name: urLead Web (or descriptive name)
Click Create stream
Copy the Measurement ID (starts with G-)

Step 4: Install via Google Tag Manager

If the site already has GTM:

Go to https://tagmanager.google.com
Open the relevant container
Add a new Tag > Google Analytics: GA4 Configuration
Paste the Measurement ID
Trigger: All Pages
Publish the container

If the site doesn’t have GTM yet (urLead, urHackathon):

Option A (Recommended): Add GTM to the site’s <head>:

<!-- Google Tag Manager -->
<script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':
new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],
j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=
'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);
})(window,document,'script','dataLayer','GTM-XXXXXXX');</script>
<!-- End Google Tag Manager -->

Option B: Add GA4 directly (simpler but less flexible):

<script async src="https://www.googletagmanager.com/gtag/js?id=G-XXXXXXXXXX"></script>
<script>
  window.dataLayer = window.dataLayer || [];
  function gtag(){dataLayer.push(arguments);}
  gtag('js', new Date());
  gtag('config', 'G-XXXXXXXXXX');
</script>

Step 5: Link Search Console to GA4

This gives you combined search + behavior data:

In GA4, go to Admin > Product Links > Search Console Links
Click Link
Select the matching Search Console property
Click Submit

Repeat for all 4 properties.

Step 6: Set Up Key Events (Conversions)

Configure these events as “Key Events” (conversions) in GA4:

Event	How to Track	Sites
Form submission	Formspree redirect or success event	All
WhatsApp click	GTM click trigger on WhatsApp links	urWhats, urWave
Phone click	GTM click trigger on `tel:` links	All
Language switch	GTM click trigger on language toggle	All
Pricing page view	Page view event for `/prices` or `/pricing`	urWhats, urLead, urHackathon

In GA4:

Go to Admin > Events
Find or create the event
Toggle “Mark as key event”

Step 7: Enable Google Signals

This provides cross-device tracking and demographics:

Go to Admin > Data Settings > Data Collection
Turn on Google signals data collection
Acknowledge the policy

4. Phase 3: Bing Webmaster Tools (Day 2)

Why: Bing powers Microsoft Copilot AI, Yahoo Search, and partially DuckDuckGo. Setting this up literally feeds your content to Copilot when users ask about WhatsApp business tools, CRM platforms, or hackathon software in Saudi Arabia.

Step 1: Access Bing Webmaster Tools

Go to: https://www.bing.com/webmasters
Sign in with a Microsoft account (create one if needed)

Step 2: Import from Google Search Console (Fastest Method)

Click “Import from Google Search Console”
Sign in with your Google account
Select all 4 properties
Click Import
Bing will automatically:
- Verify ownership (using your GSC verification)
- Import your sitemaps
- Start crawling

If import doesn’t work for all 4, add them manually:

Step 3: Manual Addition (If Needed)

Click “Add Site Manually”
Enter the URL (e.g., https://urlead.net)
Choose verification method:
- CNAME record (recommended for Cloudflare):
  - Go to Cloudflare DNS
  - Add CNAME record as instructed by Bing
- Or add the Bing meta tag to <head>
Click Verify

Step 4: Submit Sitemaps

For each property in Bing:

Go to Sitemaps
Submit the same sitemap URLs as Google Search Console (see table in Phase 1, Step 4)

Step 5: Submit Key URLs

Go to URL Submission
Submit the same priority pages as listed in Phase 1, Step 5
Bing allows up to 10,000 URL submissions per day (much more generous than Google)

Step 6: Configure Settings

Crawl Control: Set to allow maximum crawling (default is usually fine)
Geo-targeting: Set to Saudi Arabia if targeting that market specifically
Block URLs: Verify nothing important is blocked

Step 7: Enable IndexNow (Instant Indexing)

IndexNow lets you notify Bing instantly when content changes:

In Bing Webmaster Tools, go to Settings > IndexNow
Download the API key file
Place it at: https://yoursite.com/{api-key}.txt
For Cloudflare Pages, put the key file in the public/ folder of each repo

Bonus: IndexNow is also supported by Yandex, Seznam, and Naver. One submission reaches multiple engines.

5. Phase 4: Google Business Profile (Day 2)

Why: This creates a Knowledge Panel for urWave Company in Google Search, appears in Google Maps, and feeds information to Google AI Overviews. When someone searches “urWave Company Riyadh” or “WhatsApp business platform Saudi Arabia”, your Knowledge Panel appears.

Step 1: Create the Profile

Go to: https://business.google.com
Click “Manage now”
Search for “urWave Company” — if it doesn’t exist, click “Add your business to Google”

Step 2: Fill in Business Information

Business Name:     urWave Company
Category:          Software Company (primary)
                   Technology Company (additional)
                   Business Management Consultant (additional)
Address:           Riyadh, Saudi Arabia
                   (Use your registered office address if available)
Service Area:      Saudi Arabia, Middle East, Global
Phone:             +966 508 777 669
Website:           https://urwave.com

Step 3: Verify the Business

Google will require verification. Options:

Phone call or SMS to +966 508 777 669
Email to an email on the urwave.com domain
Video call with Google (showing your office/business)
Postcard mailed to your Riyadh address (takes 1-2 weeks)

The fastest is usually phone/SMS verification.

Step 4: Complete the Profile

After verification, add:

Description (English):

urWave Company is a Saudi Arabian technology company specializing in business
communication and digital transformation solutions. Our products include urWhats
(WhatsApp Business Platform), urLead (CRM & Lead Management), urHackathon
(Hackathon Management), and more. Official Meta Technical Provider.
CR: 7052775355 | Riyadh, Saudi Arabia.

Hours: Mon-Thu 9:00 AM - 6:00 PM (AST), or as appropriate

Products/Services (add each):

urWhats - WhatsApp Business Communication Platform
urLead - CRM & Lead Management Platform
urHackathon - Hackathon Management Platform
urHub - Project Management (coming soon)
urIdea - Innovation Management (coming soon)
urPilot - AI Business Agent

Photos:

Company logo (512x512 PNG)
Office photos (if available)
Product screenshots

Links:

Website: https://urwave.com
Appointment: https://urwave.com/contact
Menu/Services: https://urwave.com/products

Step 5: Add Arabic Description

Google Business Profile supports multiple languages. In the dashboard:

Go to Info > Description
Add Arabic version:

شركة يورويف هي شركة تقنية سعودية متخصصة في حلول الاتصالات التجارية والتحول
الرقمي. تشمل منتجاتنا يورواتس (منصة واتساب للأعمال)، يورليد (إدارة العملاء
المحتملين)، يورهاكاثون (إدارة الهاكاثونات). مزود تقني رسمي معتمد من ميتا.
السجل التجاري: 7052775355 | الرياض، المملكة العربية السعودية.

Step 6: Request Reviews

After launch, ask your early customers to leave Google reviews. Reviews significantly impact:

Local search rankings
Knowledge Panel prominence
Trust signals for AI Overview citations

6. Phase 5: Structured Data Validation (Day 3)

Why: Structured data (JSON-LD) is what enables rich snippets in Google (star ratings, FAQs, breadcrumbs, organization info) and feeds AI agents with structured facts about your business.

Step 1: Test with Google Rich Results Test

Go to: https://search.google.com/test/rich-results
Test each site’s homepage:
- https://urwhats.com
- https://urwave.com
- https://urlead.net
- https://urhackathon.com
Also test key pages:
- Service/Features pages
- Pricing pages
- FAQ pages (if any)
Expected results: should detect Organization, WebSite, WebPage, FAQPage, SpeakableSpecification
Fix any errors or warnings shown

Step 2: Test with Schema Markup Validator

Go to: https://validator.schema.org
Enter the same URLs
This catches additional schema.org spec violations that Google’s tool may not show
Look for warnings about missing recommended properties

Step 3: Test with Google’s Structured Data Markup Helper

Go to: https://www.google.com/webmasters/markup-helper/
This helps you visually verify that the data Google extracts matches your intent

Step 4: Check JSON-LD in Browser

Quick manual check:

Open each site in Chrome
Press F12 (DevTools) > Elements tab
Search for application/ld+json
Verify the JSON is valid and contains correct data:
- Company name: “urWave Company” (not “urwave”)
- Phone: “+966508777669”
- Address: Riyadh, Saudi Arabia
- URLs are correct

Step 5: Monitor in Search Console

After Google crawls the sites:

Go to GSC > Enhancements
Check each enhancement type:
- FAQ (if applicable)
- Breadcrumbs
- Sitelinks search box
Fix any reported errors

7. Phase 6: AI Agent Discoverability (Day 3)

Why: AI agents (ChatGPT, Copilot, Perplexity, Claude, Google AI Overviews) are rapidly becoming the primary way people discover software products. Your sites already have llms.txt, ai-plugin.json, and schema.json. This phase verifies they’re accessible and registers where possible.

Step 1: Verify AI Files Are Accessible

Open each URL in your browser and confirm they load (not 404):

urWhats.com:

https://urwhats.com/llms.txt
https://urwhats.com/llms-full.txt
https://urwhats.com/.well-known/ai-plugin.json
https://urwhats.com/.well-known/schema.json
https://urwhats.com/robots.txt (verify AI bot rules)

urWave.com:

https://urwave.com/llms.txt
https://urwave.com/llms-full.txt
https://urwave.com/.well-known/ai-plugin.json
https://urwave.com/.well-known/schema.json
https://urwave.com/robots.txt

urLead.net:

https://urlead.net/llms.txt
https://urlead.net/llms-full.txt
https://urlead.net/.well-known/ai-plugin.json
https://urlead.net/.well-known/schema.json
https://urlead.net/robots.txt

urHackathon.com:

https://urhackathon.com/llms.txt
https://urhackathon.com/llms-full.txt
https://urhackathon.com/.well-known/ai-plugin.json
https://urhackathon.com/.well-known/schema.json
https://urhackathon.com/robots.txt

Step 2: Verify robots.txt AI Bot Rules

Each site’s robots.txt should allow AI crawlers. Verify these lines exist:

# AI Crawlers - Allowed
User-agent: GPTBot
Allow: /

User-agent: ChatGPT-User
Allow: /

User-agent: Google-Extended
Allow: /

User-agent: PerplexityBot
Allow: /

User-agent: ClaudeBot
Allow: /

User-agent: Amazonbot
Allow: /

User-agent: anthropic-ai
Allow: /

Step 3: Test with AI Tools Directly

ChatGPT Test:

Go to https://chatgpt.com
Ask: “What is urWhats.com? What do they offer?”
Ask: “What is urWave Company in Saudi Arabia?”
Ask: “What are the best WhatsApp business platforms in Saudi Arabia?”
Check if your sites appear in the answers or citations

Perplexity Test:

Go to https://perplexity.ai
Ask the same questions
Perplexity shows source citations — check if your sites appear

Google AI Overview Test:

Google search: “WhatsApp business platform Saudi Arabia”
Google search: “منصة واتساب للأعمال السعودية”
Check if AI Overview mentions or cites your site

Microsoft Copilot Test:

Go to https://copilot.microsoft.com
Ask similar questions
This uses Bing’s index, so Bing Webmaster Tools registration directly impacts this

Note: AI citation takes weeks to months to build up. Don’t expect immediate results. The infrastructure is in place; the AI models will discover your content over time through crawling.

Step 4: Register with ChatGPT Plugin Directory (Future)

OpenAI’s plugin/action ecosystem is still evolving. Your ai-plugin.json files are ready for when they open broader registration. Monitor:

https://platform.openai.com/docs/plugins (for updates)

Step 5: Submit to AI Directories

These directories help AI tools discover your products:

There’s An AI For That (https://theresanaiforthat.com) — List urPilot as an AI agent product
Product Hunt (https://producthunt.com) — Launch each product for visibility
AlternativeTo (https://alternativeto.net) — List urWhats as alternative to Twilio, MessageBird, etc.
G2 (https://g2.com) — Business software reviews (high authority for AI training data)
Capterra (https://capterra.com) — SaaS directory (frequently cited by AI)

Why: Google’s Knowledge Panel pulls data from authoritative social profiles. Having consistent NAP (Name, Address, Phone) across social profiles is a major ranking signal. AI agents also cross-reference social profiles for entity verification.

Required Profiles (in priority order)

1. LinkedIn Company Page (HIGHEST PRIORITY)

Go to: https://www.linkedin.com/company/setup/new/
Create page for urWave Company:
- Name: urWave Company
- LinkedIn URL: linkedin.com/company/urwave
- Website: https://urwave.com
- Industry: Software Development
- Company size: (your range)
- Headquarters: Riyadh, Saudi Arabia
- Type: Privately Held
Add description (EN + AR), logo, banner
List all products as Showcase Pages:
- urWhats (link to urwhats.com)
- urLead (link to urlead.net)
- urHackathon (link to urhackathon.com)

2. X (Twitter) Account

Create: @urWaveCompany (or similar available handle)
Bio: “Saudi tech company | WhatsApp Business Platform | CRM | Hackathon Management | Official Meta Technical Provider | Riyadh, KSA”
Website: https://urwave.com
Pin a tweet introducing the company and products

3. YouTube Channel

Create a brand channel: urWave Company
Add channel description, logo, links to all 4 sites
Upload at minimum:
- Product demo videos (even short screen recordings)
- Arabic tutorial content (high demand, low supply in the market)

4. GitHub Organization (Already Exists)

Already at: https://github.com/urWave
Make sure the org profile has:
- Company name: urWave Company
- Location: Riyadh, Saudi Arabia
- Website: https://urwave.com
- Description filled in

5. Crunchbase Profile

Go to: https://www.crunchbase.com/add-new
Add urWave Company as an organization
Fill in founding date (2024), headquarters (Riyadh), website, description
This is a high-authority source that AI agents reference

Consistency Check

Critical: Every profile must use identical information:

Company Name:   urWave Company
Phone:          +966 508 777 669
Email:          sales@urwave.com / info@urwave.com
Address:        Riyadh, Saudi Arabia
Website:        https://urwave.com
Founded:        2024

Inconsistent data across profiles confuses search engines and reduces Knowledge Panel chances.

9. Phase 8: Email Deliverability (Day 5)

Why: If your domain emails go to spam, it signals low trust to search engines indirectly. Good email setup also improves form submission deliverability (Formspree notifications, customer responses).

Step 1: Google Postmaster Tools

Go to: https://postmaster.google.com
Add each domain:
- urwhats.com
- urwave.com
- urlead.net
- urhackathon.com
Verify via DNS TXT record (similar to GSC)
Monitor: spam rate, authentication, delivery errors

Step 2: Verify DNS Email Records

In Cloudflare DNS for each domain, verify these records exist:

SPF Record:

Type: TXT
Name: @
Value: v=spf1 include:_spf.google.com include:_spf.mx.cloudflare.net ~all

(Adjust based on your actual email provider)

DKIM Record:

Provided by your email provider (Google Workspace, Zoho, etc.)
Usually a TXT record with a specific selector

DMARC Record:

Type: TXT
Name: _dmarc
Value: v=DMARC1; p=quarantine; rua=mailto:dmarc@urwave.com; pct=100

Step 3: Test Email Authentication

Go to: https://www.mail-tester.com
Send a test email from each domain to the temporary address shown
Check your score (aim for 10/10)
Fix any issues flagged

Step 4: Test Deliverability

Go to: https://www.learndmarc.com
Verify your DMARC, SPF, DKIM are all passing

10. Phase 9: Performance Monitoring (Day 5)

Why: Core Web Vitals are a direct ranking factor. Google AI Overviews also prioritize fast, well-structured sites.

Step 1: Google PageSpeed Insights

Go to: https://pagespeed.web.dev
Test each site (both mobile and desktop):
- https://urwhats.com and https://urwhats.com/ar
- https://urwave.com and https://urwave.com/ar
- https://urlead.net and https://urlead.net/ar
- https://urhackathon.com and https://urhackathon.com/ar
Target: 90+ Performance on both mobile and desktop
Note any issues to fix

Step 2: web.dev Measure

Go to: https://web.dev/measure/
Run full audits for key pages
This gives Performance, Accessibility, Best Practices, and SEO scores

Step 3: Set Up Uptime Monitoring

Free uptime monitoring ensures you know when your sites go down:

Option A: UptimeRobot (Recommended, Free)

Go to: https://uptimerobot.com
Create free account
Add HTTP(s) monitors for:
- https://urwhats.com (5-min interval)
- https://urwave.com
- https://urlead.net
- https://urhackathon.com
Set up alerts (email, Slack, WhatsApp webhook)

Option B: Cloudflare Analytics (Already Available)

In Cloudflare Dashboard for each domain
Go to Analytics & Logs > Traffic
Review request patterns, error rates, bandwidth

Step 4: Set Up Google Search Console Alerts

GSC automatically sends email alerts for:

Indexing issues
Security issues
Manual actions
Core Web Vitals regression

Make sure email notifications are enabled:

Go to GSC > Settings > Email preferences
Enable all relevant notifications

11. Phase 10: Directory & Citation Listings (Day 6-7)

Why: Citations (mentions of your business on other websites) are a ranking factor, especially for local SEO in Saudi Arabia. They also serve as training data for AI agents.

Saudi Arabia Specific Directories

Directory	URL	Priority
Saudi Business Center	https://mc.gov.sa	HIGH — official government portal
Maroof (معروف)	https://maroof.sa	HIGH — Saudi e-commerce trust platform
Daleel Saudi	https://daleelsaudi.com	MEDIUM
Saudi Yellow Pages	https://saudiyp.com	MEDIUM
Kompass	https://sa.kompass.com	MEDIUM

Global SaaS Directories

Directory	URL	Priority	List Which Product
G2	https://g2.com	HIGH	urWhats, urLead
Capterra	https://capterra.com	HIGH	urWhats, urLead
Product Hunt	https://producthunt.com	HIGH	All products
GetApp	https://getapp.com	MEDIUM	urWhats, urLead
Software Advice	https://softwareadvice.com	MEDIUM	urWhats, urLead
AlternativeTo	https://alternativeto.net	MEDIUM	urWhats (alt to Twilio)
SaaSHub	https://saashub.com	MEDIUM	All products
SourceForge	https://sourceforge.net	LOW	urWhats
TrustRadius	https://trustradius.com	LOW	urWhats, urLead

WhatsApp / Messaging Specific

Directory	URL	Priority
Meta Business Partner Directory	https://www.facebook.com/business/partner-directory	HIGH
WhatsApp Business Solution Provider listing	Contact Meta directly	HIGH

As an Official Meta Technical Provider, you should be listed in Meta’s partner directory. Contact your Meta representative.

How to Submit

For each directory:

Create an account
Submit your business/product listing
Use identical information every time:
- Name: urWave Company
- Phone: +966 508 777 669
- Website: https://urwave.com (parent) or specific product URL
- Description: Consistent with other profiles
Add logo, screenshots, and product details
Respond to reviews when they come

12. Phase 11: Ongoing Monthly Maintenance

Why: SEO and AI discoverability are not “set and forget”. Algorithms change, competitors emerge, and your content needs updates.

Weekly (15 min)

Check GSC for new crawl errors or security issues
Review uptime monitoring for any downtime incidents
Check Bing Webmaster for any issues

Monthly (1-2 hours)

GSC Performance Review:
- Top queries (EN + AR separately)
- CTR trends
- Average position changes
- New/lost keywords
GA4 Review:
- Traffic trends by source
- Top landing pages
- Conversion rates
- Bounce rate by page
PageSpeed Re-test:
- Re-test key pages
- Check Core Web Vitals in GSC
Content Freshness:
- Update copyright year if needed
- Add new FAQs based on customer questions
- Update pricing if changed
AI Citation Check:
- Test 3-5 queries in ChatGPT, Copilot, Perplexity
- Track whether your sites appear in AI answers
- Note which queries cite you and which don’t

Quarterly (Half Day)

Full SEO audit using free tools:
- Screaming Frog (free for up to 500 URLs): https://screamingfrog.co.uk
- Check for broken links, missing meta tags, redirect chains
Competitor analysis:
- Who ranks above you for target keywords?
- What content do they have that you don’t?
Content gap analysis:
- What questions are people asking that you don’t answer?
- Arabic content gaps (huge opportunity — most competitors don’t have Arabic)
Update AI files:
- Refresh llms.txt and llms-full.txt with new products/features
- Update ai-plugin.json if API endpoints change
Review and respond to any Google Business Profile reviews

Annually

Full website redesign/refresh evaluation
Domain authority check (Ahrefs, Moz, or free alternatives)
SSL certificate renewal verification (Cloudflare handles this, but verify)
Review all directory listings for accuracy

13. Master Checklist

Day 1: Google Search Console + GA4

Day 2: Bing + Google Business Profile

Bing: Import all 4 sites from GSC (or add manually)
Bing: Submit sitemaps
Bing: Submit priority URLs
Bing: Set up IndexNow API key
GBP: Create urWave Company profile
GBP: Verify via phone/SMS
GBP: Complete all profile fields (EN + AR)
GBP: Add products, photos, hours

Day 3: Validation + AI

Test all 4 sites with Google Rich Results Test
Test all 4 sites with Schema.org Validator
Verify all AI files accessible (llms.txt, ai-plugin.json, etc.)
Verify robots.txt allows AI crawlers
Test queries in ChatGPT, Copilot, Perplexity
Submit to Product Hunt (at minimum)

Create/update LinkedIn company page
Create X (Twitter) account
Create YouTube channel
Update GitHub organization profile
Create Crunchbase profile
Verify NAP consistency across all profiles

Day 5: Email + Performance

Set up Google Postmaster Tools for all domains
Verify SPF, DKIM, DMARC records
Test email deliverability (mail-tester.com)
Run PageSpeed Insights for all 8 homepage URLs
Set up UptimeRobot for all 4 sites
Enable GSC email notifications

Day 6-7: Directories

Register on Maroof (معروف) — Saudi trust platform
Submit to G2
Submit to Capterra
Submit to AlternativeTo
Submit to SaaSHub
Verify Meta Partner Directory listing
Submit to 2-3 Saudi business directories

Ongoing

Weekly: Check GSC for errors (15 min)
Monthly: Full performance review (1-2 hours)
Quarterly: SEO audit + AI citation tracking
Respond to Google Business Profile reviews

Quick Reference: All Service URLs

Service	URL	Account Needed
Google Search Console	https://search.google.com/search-console	Google
Google Analytics 4	https://analytics.google.com	Google
Google Tag Manager	https://tagmanager.google.com	Google
Google Business Profile	https://business.google.com	Google
Google Postmaster Tools	https://postmaster.google.com	Google
Google PageSpeed	https://pagespeed.web.dev	None
Google Rich Results Test	https://search.google.com/test/rich-results	None
Bing Webmaster Tools	https://www.bing.com/webmasters	Microsoft
Schema.org Validator	https://validator.schema.org	None
UptimeRobot	https://uptimerobot.com	Free account
Mail Tester	https://www.mail-tester.com	None
Maroof (معروف)	https://maroof.sa	Saudi ID/CR
Product Hunt	https://producthunt.com	Free account
G2	https://g2.com	Free account
Capterra	https://capterra.com	Free account

This guide was created for urWave Company. Follow phases in order for best results. The most impactful actions are Google Search Console (Phase 1) and Bing Webmaster Tools (Phase 3) — these directly determine whether your content appears in search results and AI answers.

Search & AI Registration Guide

Table of Contents

1. Overview & Priority Map

Your 4 Properties

Priority Diagram

What Powers What (Why Each Service Matters)

2. Phase 1: Google Search Console (Day 1)

Step 1: Access Google Search Console

Step 2: Add Each Property

Step 3: Verify Ownership

Step 4: Submit Sitemaps

Step 5: Request Indexing for Key Pages

Step 6: Set International Targeting

Step 7: Check for Issues (After 3-5 Days)

3. Phase 2: Google Analytics 4 (Day 1)

Step 1: Access Google Analytics

Step 2: Create/Verify Properties

Step 3: Set Up Data Streams

Step 4: Install via Google Tag Manager

Step 5: Link Search Console to GA4

Step 6: Set Up Key Events (Conversions)

Step 7: Enable Google Signals

4. Phase 3: Bing Webmaster Tools (Day 2)

Step 1: Access Bing Webmaster Tools

Step 2: Import from Google Search Console (Fastest Method)

Step 3: Manual Addition (If Needed)

Step 4: Submit Sitemaps

Step 5: Submit Key URLs

Step 6: Configure Settings

Step 7: Enable IndexNow (Instant Indexing)

5. Phase 4: Google Business Profile (Day 2)

Step 1: Create the Profile

Step 2: Fill in Business Information

Step 3: Verify the Business

Step 4: Complete the Profile

Step 5: Add Arabic Description

Step 6: Request Reviews

6. Phase 5: Structured Data Validation (Day 3)

Step 1: Test with Google Rich Results Test

Step 2: Test with Schema Markup Validator

Step 3: Test with Google’s Structured Data Markup Helper

Step 4: Check JSON-LD in Browser

Step 5: Monitor in Search Console

7. Phase 6: AI Agent Discoverability (Day 3)

Step 1: Verify AI Files Are Accessible

Step 2: Verify robots.txt AI Bot Rules

Step 3: Test with AI Tools Directly

Step 4: Register with ChatGPT Plugin Directory (Future)

Step 5: Submit to AI Directories

8. Phase 7: Social Profiles for Knowledge Panel (Day 4)

Required Profiles (in priority order)

1. LinkedIn Company Page (HIGHEST PRIORITY)

2. X (Twitter) Account

3. YouTube Channel

4. GitHub Organization (Already Exists)

5. Crunchbase Profile

Consistency Check

9. Phase 8: Email Deliverability (Day 5)

Step 1: Google Postmaster Tools

Step 2: Verify DNS Email Records

Step 3: Test Email Authentication

Step 4: Test Deliverability

10. Phase 9: Performance Monitoring (Day 5)

Step 1: Google PageSpeed Insights

Step 2: web.dev Measure

Step 3: Set Up Uptime Monitoring

Step 4: Set Up Google Search Console Alerts

11. Phase 10: Directory & Citation Listings (Day 6-7)

Saudi Arabia Specific Directories

Global SaaS Directories

WhatsApp / Messaging Specific

How to Submit

12. Phase 11: Ongoing Monthly Maintenance

Weekly (15 min)

Monthly (1-2 hours)

Quarterly (Half Day)

Annually

13. Master Checklist

Day 1: Google Search Console + GA4

Day 2: Bing + Google Business Profile